Rituals Sakura

Commercial

The line between fantasy and reality is blurred to create this campaign for Rituals best selling product line: Sakura.
 
The story is built around the symbolism of the Japanese cherry blossom – the fleetingness of life and the need to celebrate each day as a new beginning.  

CREDITS

Client: Rituals Cosmetics

Production Company: INFLUX

Creative Director: Dagmar Brusse

Director: Menno Fokma

Creative Producer: Marlies Huisman

Producer: Petra Keijser

Director of Photography: Julien Andreetti (LUX)

Art Direction: Gwendolyn Witkin

Wardrobe: Roel Schagen


Editor: Gert-Willem Visser

Grading: Matt Hare (Ambassadors)
CGI/Online: The Ambassadors


Music and Sound: Guido Maat (Audentity)


Cast: Frana Ayumi

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