Rituals Tsuru
Global Campaign
A campaign built around an ancient Japanese ritual which symbolises happiness and prosperity. In a mythical event a flock of origami cranes are brought to life and released to spread this spirit.
Global film and photo campaign including billboards in airports, stores, films and pos material.
Produced by: NewAms
CREDITS
Client: Rituals
Production Company: NewAms
Creative Director: Dagmar Brusse
Producer Rituals: Wendelien Hijdra
Director/Photography: Menno Fokma
Executive Producer: Chantal Gulpers
Producers: Laura Hannewijk
Line Producer: Marlies Huisman
Director of Photography: Stef Kwinten
Art Direction: Esther Meijer
Editor: Gert-Willem Visser
Grading: De Grot (Joppo)
CGI/Online: The Outpost
Music and Sound: Audentity
Gaffer : Zen Bloot
Key Grip : Tim de Heer
1st AC : Rozemarijn Stokkels
2nd AC : Dominique Kaya
Cast: Amanda Mizukawa